Posts Tagged: YouTube

Links — Comments Off
4
Aug 09

Link roundup: read & recommended between July 31st and August 4th

Added to my Delicious bookmarks between July 31st through August 4th:

  • YouTube Goes After Local News, Attempts to Sign Newspaper, TV Partners – MarketingVOX – ouTube has created a new feature called “News Near You” which uses the internet address of the visitor’s computer to determine the user’s location, and offers relevant local videos from within a 100-mile radius.The feature is just one element in YouTube’s push into news video.
  • Study: Women Value SocNets but Won't Pay Fees – MarketingVOX – The top five reasons women belong to social networks:

    To network professionally
    To stay up-to-date with friends
    To stay up-to-date with groups they belong to
    To promote their business.
    To research products or services

  • Trends Shaping the New Consumer » Ipsos-Ideas.com – The New Consumer has re-evaluated individual and societal roles and has decided to 'reboot' and start over. No longer content to leave it to institutions to repair what they see as the system's shortcomings or failures, they are leading the way and taking charge. They are taking this opportunity to do away with artificial and manufactured needs, rediscover the true value of things and live new experiences. They are conspicuously green, consuming in different ways – looking for tangible ways to indulge on a dime instead of a dollar, to share and swap as opposed to buy, to reuse and exchange instead of dispose – and are not shy about letting people know they are doing it. They choose to do their business with suppliers who authentically share their values of social and environmental responsibility, and they understand that the internet has empowered them with an unprecedented voice, reach and participation in product or service development.
  • Stop Saying Sorry, Start Getting Really Social – "It's a mistake to think that simply responding to negative customer experiences with a speedy Tweet, or jolly little video, is enough. But unless you’re prepared to perform root and branch surgery on the way that your company works, and put the customer at the heart of everything that you do, it won’t make a difference as you’ll always be fighting fires"
  • MarketingSherpa: Using LinkedIn for Lead Generation: 6 Lessons – LinkedIn requires a special approach to lead generation, and presents some unique challenges for marketers.
  • Mobile Data Users Connecting To Ads In Other Media | MediaPost – while people are not averse to advertising on mobile devices, they object to the lack of relevant ads. Working with comScore on its latest round of mobile research, Starcom found 63% of mobile data subscribers are using mobile phones as a way to access ads or offers in other media.
Links — Comments Off
22
Jul 09

Bookmarks for July 22nd

Added to my Delicious bookmarks on July 22nd:

Links — Comments Off
16
Jul 09

Link roundup: read & recommended between July 11th and July 16th

Added to my Delicious bookmarks between July 11th through July 16th:

Links — Comments Off
2
Jul 09

Link roundup: read & recommended between June 30th and July 2nd

Added to my Delicious bookmarks between June 30th through July 2nd:

  • Half of Twitter Registrants Have Never Tweeted – Despite significant growth in the number of Twitter accounts since last year, 53% of those who have registered with the much-publicized micro-blogging service have no followers, 56% are not following anyone, and 55% have never even tweeted, according to a report from HubSpot.
  • Facebook Connect Is A Huge Success — By The Numbers – Registration: sites that use Facebook Connect as an alternate to account registration have seen a 30-200% increase in registration on their sites.
    Engagement: sites with Facebook Connect see a 15-100% increase in reviews and other user generated content
    Traffic: For each story published in Facebook, we see roughly 3 clicks back to the site. Nearly half the stories in the Stream get clicked on. This creates opportunities for the site to encourage more user actions – knowing that each one may result in 3 new visits to their site. With other models like search, there’s nothing you can do to increase user traffic besides optimizing for keywords.
  • Strategic Blogging and Some Tactics to Nail It | chrisbrogan.com – Once you get past the “should my company be blogging” hurdle and into the “okay, so now what?” part of the race, the next question you might find yourself facing is, “What should I be doing to marry my blogging to my business goals?”
  • The sour Wikipedian | Rough Type: Nicholas Carr's Blog – Forget altruism. Misanthropy and egotism are the fuel of online social production. That's the conclusion suggested by a new study of the character traits of the contributors to Wikipedia. A team of Israeli research psychologists gave personality tests to 69 Wikipedians and 70 non-Wikipedians. They discovered that, as New Scientist puts it, Wikipedians are generally "grumpy," "disagreeable," and "closed to new ideas."
  • YouTube CTA Overlay Lets You Drive Users Elsewhere – MarketingVOX – Today YouTube releases the Call-to-Action Overlay, a semi-transparent pop-up that enables advertisers to link viewers to any site they wish. For example, a company supporting a charity can send users watching a certain video to their charity subsite.
Uncategorized — Comments Off
12
Jun 09

Bookmarks for June 12th from 17:24 to 17:37

Bookmarked on June 12th

  • Most iPhone Users Are Older Than You’d Think | mocoNews – Nielsen thought it might be a good time to dig into just who the “typical” iPhone owner is, finding that they’re not just the young, early adopters one might expect. Of the roughly 6.4 million active iPhone users in the U.S., the majority (53 percent) are over 35 years old. There are even more users over the age of 55 (17 percent) than in the 18-24 year-old age bracket (13 percent).
  • YouTube Integrates Facebook Connect – YouTube integrates Facebook Connect, will let users notify friends automatically when they upload videos. Also includes some data on results for competitors who have already installed:
    - Joost users watched 30% more videos, entered 15% more comments, and invited 38% more friends to the site
    - BravoTV.com: 34% increase in unique visitors, 78% increase in pageviews
  • The More Followers You Have, The More You Tweet. Or Is It The Other Way Around? – We already know that most people on Twitter are sheep with few followers and who don’t Tweet much. But what about the rams? If you want to lead a flock on Twitter, you need to be heard. People with 100 followers send out an average of 2.4 Tweets per day, while those with 1,800 followers Tweet an average of 10.2 a day, according to a new study by Sysomos, a social media analytics company based in Toronto.
Uncategorized — Comments Off
9
Jun 09

Bookmarks for June 9th from 15:33 to 15:33

Bookmarked on June 9th

  • Twitter growth flatlines: Mashable – While YouTube is attracting an ever increasing audience, and Facebook is still growing fast, Twitter’s growth has suddenly stopped, at least according to the numbers from Compete.